Make tourism better

APPLICATION PERIOD FOR THE PROGRAMME OPENS AGAIN IN NOVEMBER 2017. 

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It is your future and we are serious about it

Master's Degree Programme in Tourism Marketing and Management is not only about making money; we aim to make tourism better. Better for tourism businesses, better for tourists, better for the environment and better for local communities. This is what we teach our students and this is what the students can do when they have finished our degree programme.  We will provide you with the tools and skills needed to make it in the future. Your choices of what to study and where define your future and we take this responsibility seriously.

Our students are problem solvers who enjoy challenges and want to see the effects of their work. They are critical thinkers who can identify and tackle complex problems in the field of tourism. They are creative, service oriented, quality conscious and hard working.  

We provide students comprehensive knowledge on how to manage and market tourism businesses and destinations in modern, global tourism field. Our program is not the easiest there is, but there are not many like it in the world. We focus on understanding the customer, on creating value for all people and organizations involved in tourism, on small and medium-sized enterprises, and on wellbeing of tourists, nature, businesses and local people. We do this with the latest academic knowledge combined with real life business challenges. 

 

WHAT'S IN IT FOR YOU? WHY SHOULD YOU STUDY WITH US?

Read 16 reasons why you should study with us!

Travel and tourism is an ever growing, global and international business. We will put you right in the middle of this and teach you the skill needed to operate in todays and tomorrows market place. We will give you a chance to make tourism better. This MBA is not just for a career but it also allows you to find your passion and make it a living in the field of tourism. 

Your education at our programme will give you knowledge and tools to work in various positions in the field. You can be an entrepreneur, a destination marketer, social media specialist, business manager or a consultant, just to name a few examples. Our focus on technology, wellbeing, and responsible tourism will give you great position to work in the field of tourism with skills and knowledge respected and sough after by employers.

University of Eastern Finland is a multidisciplinary academic university which offers students wide range of study possibilities and minor subjects. It is located in beautiful and safe Eastern Finland with nature surrounding us everywhere. The living costs are smaller than in major university cities and metropoles around the world and students are valued and appreciated.

The University of Eastern Finland, UEF, is committed to a high standard of research and education. UEF has passed a quality assurance audit carried out by the Finnish Higher Education Evaluation Council, and adopted an ISO 9001:2000 compliant quality management system. Furthermore, since launching its operations in 2010, the UEF has appeared frequently, indeed annually, in several rankings listing the world's leading universities. In 2015, UEF was ranked among the leading 400 universities in the world by Times Higher Education, among the leading 350 universities in the world by QS World University Rankings, and among the leading 401–500 universities in the world by Academic Ranking of World Universities.

 

WHAT IS MDP IN TOURISM MARKETING AND MANAGMENT MADE OF?

Master's Degree Programme in Tourism Marketing and Management is a two-year programme containing various studies total of 120 ECTS credits. The curriculum includes courses on consumer behaviour in tourism, marketing and management of tourism companies and destinations, research methods, and electronic business. All the courses in the curriculum will be focused around three central themes: wellbeing tourism, sustainable tourism and nature-based tourism. See our detailed curriculum at: http://www.uef.fi/fi/web/tmm/studies

 

WHO CAN APPLY, AND HOW?

We are looking students who are passionate about developing tourism both as a livelihood as well as an phenomenon affecting our whole planet. We welcome applications from persons who hold a Bachelor's degree in either business or tourism or who have at least 60 ECTS credits of studies in the aforementioned topics. Our applications period is always at the end of the year and studies start in September. Please see our call for applications at http://www.uef.fi/fi/web/tmm/how-to-apply

 

WHAT DOES IT COST?

For students from EU / ETA region the Master's Degree Programme in Tourism Marketing and Management does not charge tuition fees. For the best applicants outside European Union / ETA area we have an attractive scholarship scheme available as the tuition fees are 8000 € per annum.

 

 

Pictures: Karelia Expert Matkailupalvelut Oy

 

 

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